case study

Slice opens new Avondale branch

SLICE Distributors yesterday opened a new branch in Avondale adding to their growing list of retail outlets.
The new branch is the first of its kind under Slice Distributors introducing Slice Grill and Burger adding to their usual Chicken Slice, Pizza Slice, Creamy Slice and Slice Bakery which they said is meant to satisfy growing customer needs.
Speaking at the event, Slice Distributors board vice chairperson Eve Gadzikwa said the opening of the new brand in Avondale will result in the company satisfying customers from different classes of the community.
“From humble beginnings, Slice has grown in size and importance, gradually establishing itself as a locally, nationally and regionally recognized fast food outlet.”
She said they take pride in the brand as they get requests to open branches across the country and outside Zimbabwe. The occasion was graced by president of the AFM in Zimbabwe Amon Madawo, and senior bankers, and suppliers.
Slice Distributors began operations in 2010 in Mvuma. Chief executive Tawanda Mutyebere said despite the economic challenges they are happy to open the branch where they used own resources to put it up.
Slice is an all-inclusive catering firm from the low to the high income consumers, diet-conscious to non particular product clientele and those in need of refreshments